# HubSpot: how AI models rank it, October 2026

Finance AI Recommendation Index, October 2026 Edition. Named in 4 judge labels across 4 categories by 4 of 14 models. Page: https://finance-ai-index.com/vendors/hubspot/

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| ERP systems | 0% | 39 | 0% | 1 |
| Financial close management | 0% | 35 | 0% | 1 |
| Financial reporting and dashboards | 0% | 67 | 0% | 1 |
| SaaS metrics and analytics | 0% | 33 | 0% | 1 |

## What the models said for it

- "teams typically evaluate HubSpot for sales-plus-marketing alignment" (Muse Glimmer 30B, Financial close manageme)
- "Mixpanel/HubSpot if you want to connect product behavior to ARR" (Claude Haiku 4.5, SaaS metrics)

## Movement since September 2026

Floor: 10 points of share, measured on the calibration repeat. A larger change is movement; a smaller one is noise.

- ERP systems: 0% to 0%, ±0. New · not ranked in September 2026 · rank 39 of 73.
- Financial close management: 0% to 0%, ±0. Inside the floor by 10 points · rank 24 → 35 of 85.
- Financial reporting and dashboards: 0% to 0%, ±0. Inside the floor by 10 points · rank 54 → 67 of 105.
- SaaS metrics and analytics: 0% to 0%, ±0. Inside the floor by 10 points · rank 72 → 33 of 78.

## In its own words

What HubSpot's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: Build demand, win deals, and delight customers — all on one platform (https://hubspot.com/)
- For: Businesses, startups and small businesses, and enterprises (https://hubspot.com/)
- Price stated: Get a demo of HubSpot's premium software; Get started free with HubSpot's free tools (https://hubspot.com/)
- Starting price: $0/mo (https://www.hubspot.com/pricing/crm)
- Free plan or trial: Get started free with HubSpot's free tools (https://hubspot.com/)
- Integrations claimed: 2000 (https://hubspot.com/)
- Certifications: SOC 1 Type II, SOC 2 Type II, SOC 3, HIPAA, GDPR, CCPA, EU Cloud Code of Conduct, TRUSTe Certified Privacy
- Customers named: Unipart, Angel City FC, Youth on Course, 2030 Builders, Rebel Rock Wealth, Lean Discovery Group, RevenueWell, Fresha

## What it publishes

Every page hubspot.com exposes, read 2026-09-29: 13274 addresses. By kind, pages and the last 90 days:

- blog: 9061 pages, 34 in the last 90 days, latest 2026-09-23
- case study: 771 pages, 0 in the last 90 days, latest undated
- webinar or virtual event: 51 pages, 2 in the last 90 days, latest 2026-08-07
- conference or event: 89 pages, 0 in the last 90 days, latest 2026-06-05
- report or ebook: 167 pages, 3 in the last 90 days, latest 2026-09-28
- comparison: 287 pages, 38 in the last 90 days, latest 2026-09-28
- template or tool: 52 pages, 3 in the last 90 days, latest 2026-09-08
- glossary or explainer: 345 pages, 4 in the last 90 days, latest 2026-09-28
- podcast or video: 42 pages, 1 in the last 90 days, latest 2026-09-14
- news or press: 29 pages, 1 in the last 90 days, latest 2026-07-14
- Recent: 2026-09-28 glossary or explainer: What is digital transformation https://blog.hubspot.com/marketing/what-is-digital-transformation
- Recent: 2026-09-28 report or ebook: Facebook ad strategy https://blog.hubspot.com/marketing/facebook-ad-strategy
- Recent: 2026-09-28 comparison: Lead generation alternatives to cold calling https://blog.hubspot.com/sales/lead-generation-alternatives-to-cold-calling
- Recent: 2026-09-28 comparison: Salesforce alternatives https://blog.hubspot.com/sales/salesforce-alternatives
- Recent: 2026-09-23 blog: Best aeo checkers https://blog.hubspot.com/marketing/best-aeo-checkers
- Recent: 2026-09-22 comparison: Scrunch vs peec ai https://blog.hubspot.com/marketing/scrunch-vs-peec-ai

## Record

- Method: https://finance-ai-index.com/methodology/
- Raw judge labels and full responses: https://finance-ai-index.com/data/
- License: CC BY 4.0. Cite as Finance AI Recommendation Index, October 2026 Edition, finance-ai-index.com.