# Pulley: how AI models rank it, October 2026

Finance AI Recommendation Index, October 2026 Edition. Named in 67 judge labels across 2 categories by 14 of 14 models. Page: https://finance-ai-index.com/vendors/pulley/

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| Cap table management | 18% | 2 | 39% | 66 |
| Board and investor reporting | 0% | 55 | 0% | 1 |

## What the models said for it

- "My specific recommendation for most mid-market B2B companies: ... Pulley offers the best balance of capability, price transparency, and ease of use." (DeepSeek V4 Flash, Cap table management)
- "Pulley has emerged as the primary challenger to Carta. It is designed specifically for high-growth startups moving through multiple funding rounds." (Qwen 3.7 Flash, Cap table management)
- "Start with Cake Equity or Pulley—both offer the right balance of features" (Kimi K2, Cap table management)
- "Want a broad, familiar platform with adjacent services? Compare Carta and Pulley." (GPT-6 Luna, Cap table management)

## And against it

- "Pulley is closing - The platform announced it will cease operations on December 8, 2026 ... If you're considering Pulley, you'll want to evaluate Carta or other alternatives." (MiniMax M2.5, Cap table management)
- "Pulley — caution right now because it announced it is shutting down, with final day of operations/services on December 8, 2026." (GPT-5.4 mini, Cap table management)
- "Pulley — avoid for a new setup; migrate if you're already a customer. Pulley has announced it will end operations on December 8, 2026." (GPT-6 Luna, Cap table management)
- "Pulley says it will cease operations on December 8, 2026, so I wouldn't select it as a new long-term system." (GPT-6 Luna, Cap table management)

## Movement since September 2026

Floor: 10 points of share, measured on the calibration repeat. A larger change is movement; a smaller one is noise.

- Cap table management: 8% to 18%, +12. Cleared the floor by 2 points · rank 4 → 2 of 42.
- Board and investor reporting: 0% to 0%, ±0. Inside the floor by 10 points · rank 30 → 55 of 99.

## In its own words

What Pulley's own pages state, read 2026-09-28. Stated by the vendor, not checked by the index.

- Positioning: Cap table management for founders and finance leaders (https://pulley.com/)
- For: founders and finance leaders (https://pulley.com/)
- Price stated: Startup $1200 /YR; Growth $3500 /YR; Enterprise Contact us (https://pulley.com/)
- Starting price: 1200 (https://pulley.com/)
- Certifications: SOC 2 Type II, SOC 2 Type 2
- Customers named: Linear, Standard Metrics, DataOceans, Built Robotics, Faye, LayerZero, Mysten Labs, Axoflow

## What it publishes

Every page pulley.com exposes, read 2026-09-29: 527 addresses. By kind, pages and the last 90 days:

- blog: 49 pages, 0 in the last 90 days, latest undated
- case study: 2 pages, 0 in the last 90 days, latest undated
- webinar or virtual event: 1 pages, 0 in the last 90 days, latest undated
- report or ebook: 76 pages, 0 in the last 90 days, latest undated
- comparison: 10 pages, 1 in the last 90 days, latest 2026-09-08
- template or tool: 3 pages, 0 in the last 90 days, latest 2025-03-06
- Recent: 2026-09-08 comparison: 14301706 admin access vs stakeholder access https://help.pulley.com/en/articles/14301706-admin-access-vs-stakeholder-access
- Recent: 2025-03-06 template or tool: 5105213 how to calculate employee equity using the shares calculator https://help.pulley.com/en/articles/5105213-how-to-calculate-employee-equity-using-the-shares-calculator
- Recent: 2022-05-31 comparison: 5406474 grant agreement vs record agreement what s the difference https://help.pulley.com/en/articles/5406474-grant-agreement-vs-record-agreement-what-s-the-difference

## Record

- Method: https://finance-ai-index.com/methodology/
- Raw judge labels and full responses: https://finance-ai-index.com/data/
- License: CC BY 4.0. Cite as Finance AI Recommendation Index, October 2026 Edition, finance-ai-index.com.