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Finance AI Index
Index › Products › Metabase · October 2026 Edition
2 categories · Ranked

Metabase

43Judge labels
1First choices
8Negative labels
14 / 14Models named it
2Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.7, every buyer segment counted.
Best standing
0% in SaaS metrics for small business buyers
Rank 24 of 105 in the mid-market standing
0 of 14 models made it the first choice on the direct prompt; 0% of its 6 labels there were negative.
By buyer segmentRead the same way at every buyer size.
In financial reporting · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Metabase for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Financial reporting and dashboardsPlanning and analysis0%24 of 1050%6under 10 labels · led by Sage Intacct at 33%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 10-point floor: within noise. Read over the models both editions asked.
SaaS metrics and analyticsPlanning and analysis0%18 of 7820%5under 10 labels · led by ChartMogul at 49%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 10-point floor: within noise. Read over the models both editions asked.

Movement

Since September 2026, Metabase held within the floor in all two categories: no change cleared 10 points.

Best category · Financial reporting · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 10-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 10 pointsRank 21 → 15 of 103
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 10-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 10 pointsRank 33 → 24 of 102
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 10-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 10 pointsRank 69 → 96 of 101

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Financial reporting0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 10-point floor: within noise. Read over the models both editions asked.Within noiseRank 33 → 24 of 105
SaaS metrics0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 10-point floor: within noise. Read over the models both editions asked.Within noiseRank 19 → 18 of 78

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 10 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Metabase across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.501001
GPT-5.4 mini00000
Gemini 3.5 Flash00011
Perplexity Sonar00000
Grok 4.1 Fast01001
Mistral Small01001
DeepSeek V4 Flash01102
Llama 4 Maverick01001
Qwen 3.7 Flash00000
Kimi K202002
GLM 4.7 FlashX00101
MiniMax M2.500000
GPT-6 Luna01001
Muse Glimmer 30B00000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct2 labelsNone
Paraphrase2 labelsNone
Comparative13 labels2not counted in share
Budget-constrained9 labels1
Scale-constrained3 labelsNone
Negative14 labelsNone
First choiceAlternativeMentionNegative43 labels in all, every segment counted; 1 of the 3 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Basedash or Metabase - suitable for small finance teams (1–5 people) at startups or mid-market companies.” Llama 4 Maverick · Financial reporting · paraphrase prompt · alternative
“If you have technical resources → Metabase (self-hosted) gives you unlimited flexibility at zero cost” Kimi K2 · SaaS metrics · budget prompt · alternative
“Recommended for small finance teams at mid-market companies that want user-friendly, modern BI tools” Mistral Small · Financial reporting · paraphrase prompt · alternative
“Metabase gives you full SQL flexibility... Requires technical setup and some SQL knowledge” DeepSeek V4 Flash · SaaS metrics · budget prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“attempting to build your own subscription metrics engine from scratch is a massive trap” Gemini 3.5 Flash · SaaS metrics · negative prompt · soft negative

Named alongside

The products named in the same answers as Metabase, over the 43 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Metabase was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Microsoft Power BI27 of 434Not among the top eight
Looker Studio25 of 438Not among the top eight
Tableau23 of 431Not among the top eight
ChartMogul15 of 438Not among the top eight
Baremetrics15 of 434Not among the top eight
Zoho Analytics15 of 434Not among the top eight
ProfitWell Metrics14 of 436Not among the top eight
Looker14 of 430Not among the top eight
Mixpanel12 of 431Not among the top eight
Databox12 of 430Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Metabase. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 37 of the 43 answers that named Metabase and are not a share of its labels.

Domains cited

baremetrics.com16
databox.com12
designrevision.com12
improvado.io10
domo.com9
basedash.com8
metabase.comYour site8
worldmetrics.org8
zoho.com8
taskade.com7

Ninety of the ninety-eight domain citations in answers naming Metabase came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

metabase.com is not in Google's top ten for any of the category's searches. In the answers, Metabase takes 0% of first choices and Sage Intacct takes 33%.
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In search

Google, US estimates
Position for “reporting tools”
–
not in the top ten
Position for “financial reporting software”
–
not in the top ten
Searches for its name, Google
14,800 a month (“metabase”)
AI search demand for its name, est.
337 a month
Organic visits to its site
about 60,151 a month
Searches its site ranks for
4,609 · 470 in the top three
Sites linking to it
6,548
Paid Google search
No ads found in the estimate; that does not mean it runs none
Ads on GoogleDetailLess
24 ads · 24 text · 1 shown in the last 30 days

First shown September 2025, as Metabase, Inc., verified. Ads started 2025-10 to 2026-09: 12 in the year, 12 before.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
0%
rank 24 of 105 in financial reporting
Segment leader
33%
Sage Intacct
First choices
1 across its categories
Named in
43 answers
Its own site cited
in 37 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on metabase.com
10,136
subdomains included
Content
585
counted in the table below
Documentation
496
Product · Integration
26 · 304
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Glossary or explainer32402025-05-15
Blog11252026-08-27
Case study45undated
Conference or event4462026-09-29
Comparison4112026-07-13
Webinar or virtual event902025-06-25
Report or ebook702024-07-04
Template or tool102024-09-22
Podcast or video102025-04-21
News or press1undated

Most recent

How it is countedHide how it is counted

Every page metabase.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Follow Metabase

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Metabase is its own company.
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In its own words

Stated by the vendor, not checked
Positioning
Open source AI analytics you can verify; Open source Business Intelligence and Embedded Analytics
For
Self-service analytics for your team; customer-facing analytics; developers building in-product analytics
Price stated
Free 14-day trial metabase.com
Starting price
0 metabase.com
Free plan or trial
Free 14-day trial metabase.com
Integrations claimed
20 metabase.com/pricing
Certifications
SOC 2 Type 1SOC 2 Type 2GDPRCCPA CertificateSOC 2 Type IISOC 1CCPASOC2 Type II
Hosting
USEuropeLatin AmericaAsia-Pacific
Customers named
Cal.comPathriseSyncteraComptoir de L’orLime TechnologiesStructionSiteThe LobbyMotohunt

What Metabase's own pages state, read September 28, 2026: metabase.com, metabase.com/pricing, trust.metabase.com, metabase.com/product/pro, metabase.com/case-studies. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Metabase's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Metabase, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Metabase by email, built from the raw record of the edition. It shows:

  • where Metabase is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Metabase, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at metabase.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.