Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 10-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 10 pointsRank 75 → 76 of 82
6 categories · RankedSerrala
83Judge labels
2First choices
20Negative labels
14 / 14Models named it
6Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.7, every buyer segment counted.
Best standing
4% in Cash application for enterprise buyers
Rank 30 of 83 in the mid-market standingaccepted challenger
0 of 14 models made it the first choice on the direct prompt; 14% of its 14 labels there were negative.
What the models named instead of Serrala →By buyer segmentRead the same way at every buyer size.
Small business84 of 88
0%7 labels
under the label threshold
Mid-market30 of 83
0%14 labels
accepted challenger
Enterprise5 of 62
4%37 labels
criticized challenger
In cash application · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Serrala for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Cash application | Receivables and billing | 0% | 30 of 83 | 14% | 14 | accepted challenger | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 10-point floor: within noise. Read over the models both editions asked. |
| Cash flow forecasting | Treasury and cash | 0% | 39 of 101 | 0% | 2 | under 10 labels · led by Agicap at 13% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 10-point floor: within noise. Read over the models both editions asked. |
| Accounts receivable automation | Receivables and billing | 0% | 72 of 79 | 0% | 1 | under 10 labels · led by Upflow at 17% | goneNot named this edition; 0% in September 2026. |
| B2B credit management | Receivables and billing | 0% | 59 of 108 | 0% | 1 | under 10 labels · led by Chaser at 16% | |
| Global e-invoicing compliance | Tax and compliance | 0% | 76 of 136 | 0% | 1 | under 10 labels · led by Avalara E-Invoicing at 25% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 10-point floor: within noise. Read over the models both editions asked. |
| Treasury management systems | Treasury and cash | 0% | 77 of 124 | 0% | 1 | under 10 labels · led by Trovata at 28% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 10-point floor: within noise. Read over the models both editions asked. |
Movement
Since September 2026, Serrala held within the floor in all six categories: no change cleared 10 points.
Best category · Cash application · by segment
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 10-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 10 pointsRank 19 → 23 of 79
Enterprise▲+5Since September 2026: 0% → 5%, +5 points. Inside the 10-point floor: within noise. Read over the models both editions asked.
5%from 0% in September 2026
Inside the floor by 5 pointsRank 15 → 5 of 58
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Cash application | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 10-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 19 → 30 of 83 |
| Cash flow forecasting | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 10-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 66 → 39 of 101 |
| Accounts receivable auto | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 10-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 36 → 72 of 79 |
| B2B credit management | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 59 of 108, unchanged |
| Global e-invoicing compl | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 10-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 76 of 136, unchanged |
| Treasury management syst | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 10-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 34 → 77 of 124 |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 10 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Serrala across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Serrala across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 2 | 1 | 0 | 3 |
| Perplexity Sonar | 0 | 0 | 1 | 0 | 1 |
| Grok 4.1 Fast | 0 | 0 | 1 | 0 | 1 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 1 | 0 | 0 | 1 |
| Llama 4 Maverick | 0 | 0 | 1 | 0 | 1 |
| Qwen 3.7 Flash | 0 | 1 | 0 | 1 | 2 |
| Kimi K2 | 0 | 1 | 1 | 0 | 2 |
| GLM 4.7 FlashX | 0 | 1 | 0 | 0 | 1 |
| MiniMax M2.5 | 0 | 1 | 1 | 0 | 2 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 3 | 1 | 1 | 5 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct15 labelsNone
Paraphrase6 labels1
Comparative29 labelsNone
Budget-constrained11 labels1
Scale-constrained6 labelsNone
Negative16 labelsNone
First choiceAlternativeMentionNegative83 labels in all, every segment counted; 2 of the 2 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Serrala is the best fit when treasury operations need multi-bank cash visibility plus controlled payment workflows” Muse Glimmer 30B · Cash flow forecasting · comparative prompt · alternative
“Esker / Serrala: If you have exceptionally document-heavy or multi-national billing operations” Gemini 3.5 Flash · Cash application · scale prompt · alternative
“If you prefer a flat monthly fee and better UI, Serrala is a strong runner-up.” Qwen 3.7 Flash · Global e-invoicing compl · budget prompt · alternative
“If you have heavy paper/lockbox or SAP-centric needs: Esker or Serrala” GLM 4.7 FlashX · Cash application · direct prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Avoid Enterprise-Only Tools... or Serrala are excellent but often require significant budgets” Qwen 3.7 Flash · Cash application · budget prompt · hard negative
“"Avoid for Your Criteria - Billtrust, Serrala, Esker, Versapay: Custom/transaction-based"” Muse Glimmer 30B · Cash application · negative prompt · hard negative
Named alongside
The products named in the same answers as Serrala, over the 83 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Serrala was named but was not.ShowHide
Named alongside
The products named in the same answers as Serrala, over the 83 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Serrala was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Serrala. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 82 of the 83 answers that named Serrala and are not a share of its labels.
Domains cited
highradius.com55
chaserhq.com44
bluecopa.com36
upflow.io34
stuut.ai33
cashbook.com29
worldmetrics.org26
emagia.com25
rex.inc25
thecfoclub.com25
332 of the 332 domain citations in answers naming Serrala came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
serrala.com ranks 9 on Google for the category's searches. In the answers, Serrala takes 0% of first choices and Versapay takes 9%.ShowHide
Search and answers
serrala.com ranks 9 on Google for the category's searches. In the answers, Serrala takes 0% of first choices and Versapay takes 9%.
ShowHideIn search
Google, US estimatesPosition for “cash application tools”
–
not in the top ten
Position for “cash application software”
9
- Searches for its name, Google
- 590 a month (“serrala”)
- AI search demand for its name, est.
- 15 a month
- Organic visits to its site
- about 1,862 a month
- Searches its site ranks for
- 738 · 22 in the top three
- Sites linking to it
- 1,664
- Paid Google search
- 5 searches its ads show for, about 283 clicks and $5,046 a month (estimate)
In answers
This editionShare of first choices
0%
rank 30 of 83 in cash application
Segment leader
9%
Versapay
- First choices
- 2 across its categories
- Named in
- 83 answers
- Its own site cited
- in 82 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on serrala.com
1,202
subdomains included
Content
495
counted in the table below
Documentation
0
Product · Integration
0 · 0
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 175 | 17 | 2026-09-28 | Cash application, Accounts receivable auto | |
| Glossary or explainer | 65 | 23 | 2026-08-25 | Account reconciliation, Treasury management syst | |
| News or press | 63 | 3 | 2026-08-05 | Accounts payable automat, Accounts receivable auto | |
| Podcast or video | 51 | 4 | 2026-09-25 | Cash application | |
| Report or ebook | 45 | 0 | 2026-03-11 | Cash application, Accounts payable automat | |
| Case study | 41 | 3 | 2026-09-11 | Cash application, Cash flow forecasting | |
| Conference or event | 38 | 7 | 2026-09-25 | ||
| Webinar or virtual event | 12 | 4 | 2026-08-24 | Cash application | |
| Template or tool | 4 | 0 | 2024-10-07 | Cash application | |
| Comparison | 1 | 1 | 2026-07-17 |
Most recent
- 2026-09-28Bridging 8 ai readiness gaps by getting e invoicing right blog
- 2026-09-25Unlocking the future of ar agentic ai agents in action podcast or video
- 2026-09-25Meet serrala at usf convention conference or event
- 2026-09-23Scaling cash application at sun chemical podcast or video
- 2026-09-23Sun chemical achieves 99 gl automation with serrala autobank podcast or video
- 2026-09-22Vida explained what vat in the digital age means for ap and ar teams blog
Events in person
Upcoming
- October 7, 2026 to October 8, 2026Serrala auf dem BvCM Bundeskongress 2026Hannover · exhibits
- October 7, 2026 to October 9, 2026Serrala beim 40. Alpbacher FinanzsymposiumAlpbach, Austria · attends
- October 12, 2026Serrala at IFS Unleashed 2026Orlando, USA · sponsors
- October 13, 2026Serrala at IFS Unleashed 2026Orlando, USA · sponsors
- October 14, 2026Serrala at IFS Unleashed 2026Orlando, USA · sponsors
- October 15, 2026Serrala at IFS Unleashed 2026Orlando, USA · sponsors
- October 16, 2026Serrala at IFS Unleashed 2026Orlando, USA · sponsors
- October 22, 2026[Customer event] Serrala Connect SchweizSwitzerland · hosts
Last twelve months
- September 16, 2026 to September 17, 2026Serrala auf dem Accounting Summit 2026 | Düsseldorf | Stand #L7Stand #L7, Düsseldorf, Germany · exhibited
- November 26, 2025 to November 27, 2025Structured FINANCE 2025Stuttgart, Germany · exhibited
- October 27, 2025 to October 29, 2025Serrala at CRF October Forum 2025place not stated · exhibited
As the event pages on serrala.com state them, read September 28, 2026.
How it is countedHide how it is counted
Every page serrala.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as Serrala
What the judge wrote, as written, with how often. The vendor table decides that these count as Serrala; a claim can dispute any of them.
Serrala (FS Autobank) 1
Follow Serrala
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Serrala is its own company.ShowHide
The company
Serrala is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- AI-powered finance platform
- For
- finance teams worldwide
- Customers named
- HoneywellLufthansaZoetisKPS AGNordson
- Not stated on the pages read
- Price, starting price, free plan or trial, integrations, certifications, hosting
What Serrala's own pages state, read September 28, 2026: serrala.com, serrala.com/plans-and-services, trust.serrala.com. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Serrala's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Serrala, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Serrala by email, built from the raw record of the edition. It shows:
- where Serrala is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Serrala, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.